Wednesday, October 14, 2009

Electronic Book Tokens Now 2010

The launch of electronic Book Tokens has been delayed once again.

The Booksellers Association has postponed the launch of its electronic National Book Tokens gift card until next year, citing "an ongoing regulatory issue" caused by a third party as the cause.

The launch date has been pushed back several times, having initially been scheduled for launch in 2006 or 2007. At its 2008 a.g.m, the BA said the gift card scheme would come on stream in early 2009, and a pilot has been running since June which, in August, was described as "going very well".

We will therefore be continuing to issue the traditional paper book vouchers until further notice, with all orders £100 and over weekdays, being sent free for next day delivery (UK only).