The FIRST BOOKSHOP to get world wide publicity for selling 'National Book Tokens' on the internet and this service is now a global hit :
The Independent (London), August 10, 2002, Saturday, FEATURES; WORLD WIDE WEB: 10 BEST SITES OF THE WEEK www.firstbookshop.com "This is currently the "only bookshop to offer book tokens online" (the national book gift voucher scheme). Originally a small-town bookshop, it claims to be "beating the big boys at their own game", and while it doesn't quite match Amazon.com for size or quality of presentation, book fiends are bound to unearth something here that appeals."
The Times (London), August 16, 2000, Wednesday, Web world "www.firstbookshop.com This enterprising bookshop has gone online to provide book tokens - seemingly an Internet first. The tokens can be exchanged at 3,000 bookshops in Britain and Ireland."
